Graphic Design – Topography and Images to Present Information

Graphic design is process of visual communication using topography and images to present information and attract people. It gives an interesting mix of presenting varied information in attractive formats to increase the overall users’ base. Whether you are reading your morning papers or commuting by a public bus, or open a book to read, element of graphics can be seen every where. It gives a great way to express your thoughts, ideas and opinion to reach millions of other users. This creative process involves different formats of graphics, which are easily available in today’s world:

Logos

Logo is an important form of graphics that conveys lots of ideas to its readers and users. A logo provides identify to the vision and the purpose of the organizations or any other agencies. In addition, it is difficult to register a company without a valid logo attached with it.

Websites

Websites reflect the major works of graphics aiming to attract promising clients to the organization. So, make sure your website reflect good piece of information prepared through graphic design services.

Business Cards

Business cards are essential in this competitive business boasting world. An impressive business card can get you really good impact and you will be successful to express your mind freely and effectively.

Advertisements

Graphics in advertisements have a specific role to play. You can hire a graphic design company to get your advertisement really rocking and reflecting you ideology.

Brochures

Brochures also consist major graphic designing in it. Without a good design, a brochure may not look very impressive. So, graphic can bring a life in brochures.

Billboards

Billboards or hoardings consist of advertisements promoting a product or services so the major attraction point is graphic designing.

Product Packaging

Nowadays, product packaging has a definite role to play in the promotion of a product or a service. Packaging clinches eyes positively and gives you several benefits in future context.

Posters

Posters are one of the popular methods to express the ideas and opinions. Therefore, it becomes necessary to make it really effective with lots of graphics and pictures in it.

Book Design

Graphic has a definite role to play in book designing. While designing a book, it is necessary to represent the content of the book to attract the promising readers.

Magazine Layout

Magazines offer wide information about varied subjects and current happenings. Therefore, it has to be attractive enough to tempt readers to go through its pages. So, the role of graphics can be really important here.

Newspaper Layout

While layout a newspaper, the importance of graphics can not be ignored. Anything colorful and informative attracts readers to a great extent.

Greeting Cards

In greeting cards too, graphics can do wonders and equally express your ideas to the fullest.

How to Develop Great Presentation Skills – The Persuasive Presentation

Part of developing Great Presentation Skills is to understand the type of presentations which you intend to give. Is your presentation meant to educate, train, inform or persuade and make money?

In this article, I would touch on Persuasive presentations. I think this is the most important kind of presentation because it allows us to close that deal, get that budget we want, sell products etc. In short Persuasive presentations most of the time allows us to MAKE MONEY! Let’s look at the 5 principles of Persuasive Presentations

1) “For Every Action, There is an Equal and Opposite Reaction”

A persuasive presentation always comes with a competitive option. Don’t think that if you are selling an idea or getting a budget approved, there is no “competition”. As long as you are looking to change how the audience thinks or feels, you have entered the competitive world. With every persuasive presentation there are products, ideas, which if accepted, will prevent your audience from accepting yours.

2) A Persuasive Presentation should engage your audience, not dominate and overpower them.

You should not at your first slide come across as “hear every word, see every word and believe every word I say”. If that is the case the audience will automatically shut down. Remember, each and every person in that audience has a unique make up. To change their collective heart and mind you need to constantly read them, adjust your presentation pacing, tone and content for maximum impact.

3) Put Your Audience First

This tie in with the second point above. Before even developing your persuasive presentation you must totally understand your audience. Ask yourself questions like “What can I do to change their hearts and minds”, “What can I do to help them understand, motivate them, get them excited, get their trust etc”. Put your audience first. Start thinking how you can connect with them, not what to put on your first slide.

4) Target the Audience’s Decision Making Process

A persuasive presentation seeks to change how the audience feels and think. Hence it must be strategically planned and delivered so that you are able to touch the “nerve” of the decision making brains of the audience. You must be able to appeal to them so that they can be moved into action. Without understand of your audience decision making process, your goals and objectives of your persuasive presentation will not be realized

5) Persuasive Presentations ask for an Order.

All presentation must have a goal. A persuasive presentation is no exception. If your goal is to sell something to your audience, then you must ASK for an order at the end of the presentation. After appealing to their decision making nerve, asking for an order would allow you to make that sale! Many a times, presenters tell me that they are shy or afraid to ask. No wonder they do not meet their goals.

Some Information Regarding Chania’s Past And Present

One can travel to a number of scenic places across Greece to spend holidays there. Chania, the second largest city of the Greek Island Crete, is among many such locations. We are going to quickly look at some interesting information regarding Chania’s past and present to know why it was seen with awe in the tourism annals. Holidaying in Chania is made affordable, easy and full of excitement due to the vast range of tourism packages available for staying there. Several accommodation plans, which includes staying at among the hoards of self-catering apartments in Chania, along with the rest others, makes part of many such tour packages.

Chania is thought to be settled by the humans since the Neolithic times before being ruled by several known empires. It was the place where the Minoan settlement took place – remains of the Minoan city were excavated during the last hundred years beneath the ground where the district of Kasteli stands right now. The first settlers from the mainland Greece were the Dorian Greeks who landed in Cydonia, another name for the Minoan settlement, in around 1100 BC. The place was governed by the Byzantine rule from 395 – 824 AD and subsequently by the Arabs, who gave it the name Chania. Byzantine Empire, which was the cause of spread of Christianity in the region, came back to power in 961 AD. Later, the area went under the Venetian and Ottoman rules as well.

During the modern times, Eleftherios Venizelos, who was born and brought up in Chania, led an uprising in the years 1896-97 to oust the then existent Ottoman rule. He went on to become the Greek Prime Minister and was well regarded for his statesmanship in the entire world. He was given a state burial across one of the scenic hills overlooking Chania, after his demise. The city was made capital of the semi-autonomous Cretan state in the year 1898, under the aegis of Prince George of Greece. This was the time when Chania was beginning to have a cosmopolitan and modern outlook, and many new buildings were being built around. Plenty of intellectual and artistic activities were taking place as well and the state was fully supportive to all those involved. Several consulates and embassies of that period could still be found standing as it is even today. Incidentally, apartments in Chania around these historic locations are among the most sought after ones.

The invasion and occupation of Chania by Adolf Hitler’s army during the Word War II is yet another significant aspect of its modern history. The British army, as part of the allied forces, gave stiff resistance to the advancing German fire power and made them retreat in 1941. However, Chania did have to go through the human and material damage, which was reminiscent of the painful events of the World War II. A significant number of its human population was either executed and imprisoned or forced to go into an exile. The later years saw Chania quickly regaining its lost glory back though, and the war imprints had evaporated significantly. Since the 1970s the Cretan tourism began soaring up high, and Chania was brought to the attention of the world for the very first time.

Today’s Chania is a great composition of traditional Greek and cosmopolitan values. The traditional Greek aspect floats mainly around one’s family life, and it may be witnessed flourishing across Chania during the winter months. However, the summer transforms this state of affairs substantially as tourists begin pouring in from all over the globe. A wide range of food choices, including that of the Greek tavernas, some traditional Cretan specialties and plenty of foreign cuisines, could be found at offer across, both old and new townships. However, many of these are presently stationed mainly in and around the old township only. The old township does also carry many bars and cafes, which are beautifully carved into the remains of the Venetian era.